Convercus + anybill

SaaS provider for loyalty programs: digital customer cards, personalized coupons and data-driven loyalty journeys from the Loyalty Cloud.
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Convercus is a SaaS provider for loyalty and customer loyalty programs based in Munich. With the Convercus Loyalty Cloud, the company helps retailers and brands to strengthen their customer loyalty and create measurable added value. The platform offers comprehensive functions such as digital customer cards, personalized coupons, gamification approaches and data-based loyalty journeys. This allows retailers to address their target groups in a targeted manner, improve the shopping experience and at the same time gain valuable insights into customer behavior.

In partnership with anybill, Convercus combines its loyalty solutions with digital receipts directly at the point of sale. Receipts can be saved in the Convercus app, making them the ideal introduction to the loyalty program — even during the first purchase. In addition, the integration makes it possible to issue coupons in real time and in a personalized way right after the purchase. This not only creates higher return rates and stronger brand loyalty, but also a modern and sustainable shopping experience.

Together, anybill and Convercus create digital retail experiences that work seamlessly together and offer added value for retailers as well as end customers.

Working with anybill

Convercus is based in Munich and runs the Loyalty Cloud for digital customer cards, personalized coupons, gamification and data-based journeys. In the partnership already described, receipts can be stored in the Convercus app; anybill supplies the digital receipt at the point of sale so the first purchase is the entry into the program.

Coupons can be issued in real time and personalized right after the purchase. That moment – receipt plus offer – stays the core: first-party data from the transaction can flow into the existing loyalty profile instead of ending on thermal paper.

Who this is for

This is for retailers and brands that steer audiences with the Convercus Loyalty Cloud and need behavioral insight. Anyone already using digital cards and gamification who wants signup during the first shop can use the anybill receipt as the bridge into the app.

Value in brick-and-mortar retail

In brick-and-mortar retail the offer meets the real receipt. Convercus and anybill turn the till slip into the start of the journey: store in the app, coupon afterwards, a better chance of return – without loading the counter with extra cards. The Munich SaaS layer stays loyalty; the digital receipt is the anchor at checkout.