Turn your reach into a measurable revenue source
Use your own touchpoints as media placements and clearly attribute each campaign's contribution to in-store sales.
In use at leading retail companies
Your own touchpoints as measurable media placements
The digital receipt, app, push, and wallet become ad placements you control. Audiences are built from real purchases instead of third-party data, so targeting is correspondingly precise.
Placement after the purchase
The receipt is opened and read. An ad placement with attention instead of paper reach.
Audiences from purchase data
Segments based on real baskets, without cookies and without buying external data.
From ad contact to purchase at checkout
An ad click and the actual in-store purchase are linked as a single event. Every campaign is backed by real revenue instead of an estimate, so budget can move to where it demonstrably works.
Granularität auf Artikelebene
Reichweite ohne Kaufnachweis ist nur bedingt wertvoll. Wir bringen den Nachweis auf SKU-Ebene und verknüpfen Werbekontakte mit Käufen.
ROAS je Kampagne
Sehen Sie in Echtzeit, welche Kampagne welchen Umsatz bringt. Pro Kanal, pro Zielgruppe, pro Euro Werbebudget.
Valuable for every industry in retail
From grocery retail to electronics. Wherever transactions happen, valuable data is created.
What retailers achieve with us
How strong the four effects are depends on store network, purchase frequency, and data quality. Documented figures from live projects are in the success stories.
Recognize more customers
Significant growth in addressable, identifiable offline shoppers.
Generate higher ROAS
Avoid wasted spend through highly precise campaign steering.
Build real loyalty
From transactional business to recurring, steerable revenue.
Reduce paper & costs
Fewer paper receipts mean less printing and less effort at checkout.
FAQ: Frequently asked questions
How does an anonymous shopper become a known customer?
Through the digital receipt: when the receipt is collected at checkout, the customer opts in and goes from anonymous shopper to identified customer with a 360° profile.
How are offers personalized?
Based on actual purchase behavior, anybill delivers relevant offers in real time — via digital receipt, push, or app.
How is advertising success measured in-store?
anybill links digital ad contacts directly to actual purchases at the point of sale. This makes ROAS transparent even for formerly anonymous offline shoppers.
Does the customer need an app for this?
No. Customer identification, loyalty, and Retail Media also work via QR code, NFC, and wallet directly on the display — with no app required. An app increases the impact even further.
Is the solution GDPR-compliant?
Yes. Identification, personalization, and campaigns are based exclusively on consented first-party data and are fully GDPR-compliant.
Does it work across multiple stores and channels?
Yes. Customers are recognized across stores and channels — for a consistent omnichannel view and controllable campaigns.
Turn every transaction
into a valuable interaction.
Stay up to date on how brick-and-mortar retail uses digital receipts, customer data, and AI to understand customers better and reach them more precisely.
