Why loyalty is a key product advantage
Viele Kunden kaufen regelmäßig im stationären Handel ein, bleiben ach dem Checkout aber unbekannt. anybill macht den Kaufmoment zum Einstieg in Ihr Loyalty-Programm und verbindet Kundenkarte, App, Wallet oder digitalen Beleg mit einer adressierbaren Kundenbeziehung.
Automatic customer identification
Every digital receipt serves as an identification point - this is how anonymous customers are converted into known, addressable users.
Seamless integration
Our APIs integrate loyalty functions directly into your existing infrastructure - whether in the merchant app, in wallets or other platforms.
Personalized approach
Thanks to detailed transaction data, you can place individually tailored offers, discounts and bonus points directly on the digital document.
How it works - Loyalty in action
1. Customer identification at the point of sale
The digital document is generated during the payment process. Existing customers can automatically identify themselves via their customer card or app login.
2. Automatic linkage
The digital receipt is directly assigned to your loyalty account - bonus points and discounts are recorded immediately.
3. Content integration
Dynamic content (e.g. personalized offers, exclusive discounts or invitations to events) can be integrated into the digital documents.
4. Reporting & analysis
All transaction and loyalty data is collected in real time and visualized via interactive dashboards so that you can continuously optimize your customer loyalty and marketing measures.
Technical features and product benefits
Flexible API interfaces
Our standardized interfaces enable rapid integration into existing loyalty programs - so you are digitally connected in no time.
Real time identification
The automatic allocation of digital documents to customer accounts makes it possible to earn loyalty points and discounts immediately after the purchase.
Content spaces for personalized offers
Use the digital receipts as advertising space to address your customers directly with current campaigns, coupons or exclusive offers.
Scalability & security
Our solution is fully GDPR-compliant, scalable, and ensures that all loyalty data is processed securely and in real time.
App- und Wallet-Nutzung stärken
Führen Sie Kunden gezielt in Ihre App, Ihr Wallet oder Ihr Kundenkonto. Digitale Belege, Vorteile und Loyalty-Funktionen bleiben dort dauerhaft verfügbar und erhöhen die Nutzung Ihrer eigenen Kanäle.
Sicher und skalierbar integrieren
anybill arbeitet über APIs, SDKs und bestehende POS-Anbindungen. Loyalty- und Transaktionsdaten werden DSGVO-konform verarbeitet und sicher in bestehende Systeme und Prozesse eingebunden.
Proven in practice - digital documents in use
Loyalty integration
Through partnerships, digital receipts can be integrated directly into leading loyalty programs, which makes participation easier and allows data to be used for personalized rewards.
Omnichannel connection
Companies like GLOBUS use the digital document to seamlessly direct customers to their “my GLOBUS” app after shopping in the market, to connect customer cards and thus strengthen the digital customer journey (over 30,000 registrations in the first week).
Customer Loyalty & Marketing
SONNENTOR or Vinzenzmurr use digital documents to draw attention to social media, newsletters or special promotions via integrated content areas and to intensify customer loyalty. Vinzenzmurr also saves over 100 km of paper per year thanks to digital dealer receipts.
Our APIs enable seamless integration with existing loyalty systems - customer identification is automatic with every purchase.
You benefit from personalized offers, increased customer loyalty, automatic bonus points allocation and efficient management of all loyalty data - all in real time and in compliance with GDPR.
Transaction data is processed and assigned to your loyalty program in real time, so that bonus points and offers are immediately available.
Not usually. Our solution can be integrated into your existing infrastructure via standardized interfaces — your current cash register system is usually sufficient.
With personalized and immediate offers on the digital receipt, you increase the likelihood of cross-selling and upselling - which leads to an increased repeat purchase rate and a higher average shopping cart.
Ja. Über digitale Belege, Belegerhaltseiten, Apps oder Wallets können Händler Coupons, App-Vorteile, Bonuspunkte, exklusive Angebote oder relevante Inhalte direkt nach dem Kauf sichtbar machen.
In den meisten Fällen nicht. anybill integriert sich über bestehende Kassensysteme, APIs, SDKs oder Partnerlösungen in die vorhandene Infrastruktur. Häufig reichen bestehende Kunden- oder Terminal-Displays aus.
Ja. Loyalty- und Transaktionsdaten werden sicher, verschlüsselt und DSGVO-konform verarbeitet. Personenbezogene Daten werden nur auf Grundlage der jeweiligen Zustimmung und gemäß den Anforderungen des Händlers genutzt.
anybill hilft Händlern, mehr stationäre Käufer zu identifizieren, bestehende Loyalty-Kanäle stärker zu nutzen und Kunden nach dem Kauf gezielt weiter zu aktivieren. Dadurch entstehen mehr Anlässe für Wiederkäufe, App-Nutzung und langfristige Kundenbindung.
