Why omnichannel is crucial
Consistent customer experience
Give your customers a consistent experience across all channels - from purchase to receipt.
Bridge between online & offline
Use the digital receipt as a link to link stationary purchases with digital profiles and offers.
Flexible customer approach
Reach your customers where they prefer - whether via app, email, wallet or directly at the point of sale.
Future-proof strategy
Position your company in a modern and customer-oriented manner in an increasingly networked retail landscape.
Benefits for retailers and customers
Stronger customer loyalty
Continuous journeys and personalized touchpoints across all channels promote loyalty.
More efficient processes
Unified document management simplifies returns and customer service inquiries, regardless of the purchase channel.
Flexible document storage
Customers choose their preferred channel (app, email, wallet, QR code) and always have receipts available digitally.
Seamless integration
Easy connection to existing systems (cash register, e-commerce, CRM) thanks to flexible APIs.
How it works - Omnichannel in action
1. Central platform
Our solution serves as a hub that collects document data from all connected channels (point of sale, online shop, app).
2. Flexible document output
At the point of sale, the digital receipt is offered via QR code, app scan or email. In the online shop, delivery takes place, for example, by e-mail or directly in the customer account.
3. Cross-channel delivery
The customer receives the receipt via their preferred channel (e.g. central merchant app, wallet, email), regardless of where the purchase was made.
4. Consistent branding
The digital document appears across all channels in the consistent design of your brand, optionally enriched with dynamic content.
Profitability & ROI
The digital document is more than just compliance - it is a driver for efficiency and growth.
Increased customer lifetime value
A seamless omnichannel experience drives customer loyalty and increases value over time.
More effective marketing
Reach customers through the most relevant channel and increase the conversion rates of your campaigns.
Cross- & upselling potential
Use the touchpoints on digital documents to draw attention to other products or services across channels.
Optimized service costs
Faster and simpler returns and service processes thanks to centrally available digital documents reduce costs.
Proven in practice - digital documents in use
Omnichannel connection
Companies like GLOBUS use the digital document to seamlessly direct customers to their “my GLOBUS” app after shopping in the market, to connect customer cards and thus strengthen the digital customer journey (over 30,000 registrations in the first week).
Seamless experience
POCO offers customers the digital receipt via QR code or automatically via e-mail for app users with a customer card, which improves the shopping experience and simplifies administration.
Loyalty integration
Through partnerships, digital receipts can be integrated directly into leading loyalty programs, which makes participation easier and allows data to be used for personalized rewards.
Our APIs enable a seamless connection to common cash register systems - in most cases without additional hardware.
Yes, the solution supports receipt via QR code, in your retailer app, by email or directly in digital wallets - in line with customer preferences.
All data is transmitted in encrypted form and stored in certified data centers. In addition, our systems meet all GDPR requirements and are regularly audited.
Absolutely - whether you're a retailer, branch network or wholesaler: Our solution grows with your requirements.
By avoiding printed thermal papers, you not only reduce costs, but also actively contribute to CO₂ reduction and resource conservation.
