2024: The year of the digital revolution at the point of sale
Retailers are on the cusp of a digital revolution, and digital receipts play a key role in this. In this article, we look at the most important Point-of-Sale (POS) trends for 2024 and show how digital documents are significantly influencing these developments.
All-in-one devices (S-POS): The new era of cash register systems
Smart point-of-sale (S-POS) systems are revolutionizing the way transactions are processed.
“All-in-one devices not only simplify the checkout process, but also enable seamless integration of digital receipts,” explains LeafRank, managing director of anybill.
Digital documents offer here:
- Clear transaction history
- Easy accessibility for retailers and customers
- Making the checkout process more effective
Self-Check-Out (SCO): Autonomy for customers
The trend towards self-check-out will continue increasingly in 2024. SCO systems, equipped with scanners, weight sensors and payment terminals, enable customers to process their purchases autonomously.
Benefits of integrating digital receipts with SCO:
- Reducing waiting times
- Speeding up the purchasing process
- Uniform document design across all checkout processes
- Sustainability aspect by reducing thermal paper
EV charging: digital evidence of e-mobility
With the new charging station regulation, the integration of payment terminals at charging stations is mandatory. Digital documents play a decisive role here:
- Enabling the obligation to issue documents without the need for personnel
- Overcoming logistical challenges (no need to change paper)
- Documents retrieved by customers at any time via a web portal
Innovative marketing strategies at the POS
Digital receipts open up new horizons for marketing at the POS:
- Use as a platform for marketing and information purposes
- Strengthening customer loyalty
- Creating additional opportunities for interaction
- Provision of personalized offers, vouchers, and loyalty programs
Customer loyalty and targeted targeting
The fine granularity of digital document data enables:
- Precise coordination of customer loyalty measures
- Targeted allocation of loyalty points, discounts or cashbacks
- Personalized targeting based on SKU level data
Modern payment strategies
In 2024, payment methods such as Account2Account and Tab2Pay will gain in importance. Digital documents support this development:
- Seamless integration of modern payment methods
- Direct digital document delivery for contactless payments and digital wallets
- Innovative receipt of receipts directly with card payment after one-time registration
Focus on sustainability
Digital receipts make a significant contribution to sustainability in retail:
- Minimize paper usage
- Reducing the carbon footprint
- Support in achieving ESG goals (environmental, social and governance)
Conclusion: The future of retail is digital
The year 2024 marks a turning point in the digitalization of the point of sale. From all-in-one devices to self-check-out to EV charging and innovative marketing and payment strategies — retailers are undergoing profound change.
Digital documents play a central role in this transformation:
- You increase efficiency at the POS
- Promote sustainable business practices
- Strengthen customer loyalty
- Contribute to increased sales
The integration of digital receipts is not just a technological advance, but a decisive step towards customer-oriented, efficient and sustainable retail of the future. Retailers who recognize and implement these trends at an early stage are positioning themselves at the forefront of a digital revolution that will change retail in the long term.
